The Loft- a new kind of concert experience

Julie Phillips, Staff Writer

Cozy. Comfortable. And very intimate- The Loft, located in La Jolla , is the perfect place to see your favorite band close up, without any barriers in-between.

When it comes to crowds of people, big name bands and crazy energy, The Loft fails to deliver. It’s not the type of place you go to, to blow out your eardrums or scream til your lungs hurt.

It is a different kind of concert experience; more personal, more intimate- and just like any other concert- all about the music.

Located in the downtown campus of UCSD, The Loft provides a great launching pad for new up and coming artists as well as a great meeting place for  people from all over the community, not just the student body of the college.

“What’s great about The Loft is that it really is a melting pot of people from all over the community,” UCSD student, Michelle Bruckman said.

Teachers, students, community members- The Loft brings music-lovers of all kinds together for a fun, cozy, concert-going experience.

Rather small, the venue hosts only up to about 150 people, but that doesn’t necessarily have to be a bad thing.

“I like how small and confined the concert space is,” Bruckman said. “ It makes the experience so much more personal.”

It’s true, with its tiny stage, the band is literally right in your face; something big name concerts can’t attest to.

“The size of the place doesn’t hinder the venue at all. In fact, I think it adds a coolness factor to the place,”  Senior Alynia Phillips said.

Along with the intimate size, a  trendy café and bar area in the back also adds to the overall coziness of the venue.

“The Loft is possibly my favorite place to go to catch a concert,”  Senior Danielle Triantis said. “ It’s got everything, a café, comfy seats and good music- Yeah I’m definitely a fan!”

Furnished by the fabulous San Diego designer, Bells & Whistles, The Loft interior is a fresh take on 21st century hipness. Modern bench seating, plush ottomans, and minimalistic architecture add to the overall setting of the perfect hangout for the urban music-lover.

Another plus to the intimacy of the The Loft? The fact that it’s more than likely you’ll  bump into some of the band-members themselves.

“Tonight I was sitting, watching the opener band, Pepper Rabbit, with the guitarist from The Submarines before they went on. It was freaking awesome and definitely an experience I couldn’t have gotten at a big-name venue,” Triantis said.

That type of personalization is what makes The Loft so wonderful. It manages to take great, up and coming bands and introduce them to you in a cozy, fun setting.

With its underground coolness and cozy intimacy, The Loft is truly a great place to check out some undiscovered talent and meet some people who love music just as much as you do!