Lancer Link

  • FB game against Cathedral 11/9

  • Boys soccer tryouts begin 11/12

  • Cross Country league finals at Guajome at 3:15 p.m. 11/13

  • College app workshop @ lunch 11/13

  • Veteran's Day no school 11/12

Trailblazing the media

Hang on for a minute...we're trying to find some more stories you might like.

Email This Story

Alex, Marré 11

Junior Leilani Brunt rises in the social media world with her style an taste.

In the prime of digital media each tweet, like and new follow becomes a stepping stone towards expanding their reach into the digital world. With a flair for style and a vision towards a bigger demographic, junior Leilani Brunt set out to achieve a more influential profile. The rebirth of her account would be a more self-expressive form of connection between her and her growing audience.

Brunt began to view social media as an opportunity to expand herself further then believed was possible. It wasn’t long after Brunt began to create a strategy towards boosting her prominence in the media that she began noticing a staggering increase in numbers. To Brunt’s surprise her new persona received a higher attention than expected.  

“I started being more active and began to notice a consistent growth in my social media,” Brunt said. “As soon as I started tagging brands, big and small, companies started reaching out to me for brand deals. The fans of the clothing accounts I was tagging would start following me too.”

With an increase in status, the chance of a developing an income from social media became a closer possibility for an up-and-coming media influencer. While designing a more contemporary profile Brunt’s brand deals began to reflect the multiple companies whose product mirrored her aesthetic. Her personal style is maintained through her posts, which is a significant factor in the growth of her social media presence.

“I try to mix trendy pieces with my own style while posting other things people would like,” Brunt said. “You can make money off social media, some of these youtubers and instagram models are making more every year, it’s insane.”

As an aspiring social media influencer, Brunt reflects on the opportunities our digital world gives. The media presents a creative outlet for those who evoke a passion towards various aspects in the digital age; discovering and developing unique skills.

“I never thought I would get asked to model for a company or do a brand deal,” Brunt said. “I thought you had to have a lot of followers for that, but you just have to reach the right audience.”   

Print Friendly, PDF & Email

About the Writer
Alex Marré, Social Media, Reporter

Alex Marré is a junior at Carlsbad High School who is enrolled in her second year of journalism as a staff writing and has taken the role as the social...

Leave a Comment

As a public forum for student expression, Lancer Link welcomes letters to the editor and comments on articles, but reserves the right to refuse inappropriate letters and comments.

If you want a picture to show with your comment, go get a gravatar.

Navigate Left
  • Trailblazing the media


    The undying art of kendo

  • Trailblazing the media

    Featured Athlete

    China Crouch commits to college

  • Trailblazing the media


    Senior provides a helping hand around the world

  • Trailblazing the media


    Local artist paints her future

  • Trailblazing the media


    Raising awareness for childhood cancer

Navigate Right
The School Newspaper of Carlsbad High School
Trailblazing the media